Friday, April 2, 2010

Just Created My First Magazine Advertisement as a Freelancer

I just finished a freelance project for DeWied International. It was an advertisement to be printed in the April edition of Meat & Poultry magazine. I only had two days to create the ad, receive edits (there were two rounds of edits), make changes, finalize and send it to the publication for print. Once that took place, I worked with their digital systems analyst to make sure that DeWied's logo would print correctly in cmyk. A quick cmyk breakdown of their Pantone™ colors were submitted, and I triple-checked that the breakdown was correct in my Photoshop artwork. I can't wait to see it in print. Word of advice: Always make sure you have written approvals from the client before submitting artwork to print.

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